I work in partnerships and am actively looking for new ways to utilize our partners to help our reps move into new accounts, push deals across the line, etc. but I also don't want to waste our reps time with dead ends.
Have you had valuable conversations with partner reps who have helped you in deals? What did they look like?
What shouldn't they look like?
Do you meet with your partner team to review your accounts? If so/ how often?
Give me tips!