7 Lessons for Launching and Scaling Cold Email Campaigns

Hi everyone, I'm Robyn from Lunas Consulting, an outbound lead generation company for start-ups and here are 7 Lessons for Launching and Scaling Cold Email Campaigns: 1. Stick to sending around 50 emails per day per email account. 2. Scale your outreach volume by buying more domains and creating more email accounts. 3. Start with a low volume and gradually increase it while monitoring key metrics. 4. Warm up your email accounts with around 20 emails per day before sending cold emails. 5. Avoid pushing the sending limits of existing accounts to prevent burning them. 6. Don't start with the maximum recommended limit of 50 emails per day per account. 7. Keep a close eye on metrics like open rate, reply rate, and warm-up health score while scaling up. And that's it! Feel free to share the lessons you have learned in your own cold email campaign journey below! 🙂