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Where can you get partners for affiliate programs?

I run an affiliate program and I have been trying to get more partners for the product. The challenge has been to attract a huge chunk of affiliates who work on referral commissions.

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    • Profile picture of Colin Campbell
      @colin-campbell
      ( 2.1k POINTS )
      1 month, 2 weeks ago

      Hey @shubhamsood97! We might need more information about your product and your market to help.

      Who are your affiliates now? What market do your product and your affiliates serve?

      How have you attracted partners so far?

      Let’s dig in 🙂

      • Profile picture of Shubham Sood
        @shubhamsood97
        ( 1.3k POINTS )
        1 month, 2 weeks ago

        Hey Colin
        The product is a cloud phone system and the market I target is CRM implementors. Usually, affiliates reselling one of the software we integrate with.
        So far, I have attracted around 100 partners, but I am looking to bring on more.

        • Profile picture of Colin Campbell
          @colin-campbell
          ( 2.1k POINTS )
          1 month, 2 weeks ago

          Good stuff!

          How did you get the 100 partners you already have?

          • Profile picture of Shubham Sood
            @shubhamsood97
            ( 1.3k POINTS )
            1 month, 2 weeks ago

            I used simple targetted cold emailing tactics; but now I want to explore another tactic. Do you run any affiliate networks? How have you scaled so far?

    • Profile picture of Alex Willeford
      @alex-willeford
      ( 0 POINTS )
      1 month, 2 weeks ago

      Hey Shubham – have you partnered with any affiliate networks?

      Depending on what you sell and the payout model you’re willing to accept (CPA, CPL, CPS, revenue-sharing, etc), there are some great options out there. The bigger networks partner with thousands of affiliates and agencies to promote all sorts of offers (both digital and eCom).

      You lose some control over your branding and lead-quality, but the idea is to make up for that with scale.

      MaxBounty, Peerfly, JVZoo, and ShareASale are a few that come to mind (but there are tons).

      • Profile picture of Shubham Sood
        @shubhamsood97
        ( 1.3k POINTS )
        1 month, 2 weeks ago

        Yes, I agree to that extent; but their networks are not that open. Do you think there’s a need to make an independent community instead?

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