The CSO Insights 2018-2019 Sales Performance Report found that account planning helps organizations to capture new accounts and grow existing ones. Account planning that “exceeds expectations” resulted in 59% win rates and 62% quota attainment. Yet, despite such obvious benefits, many companies are not account planning. Your org can’t afford to be one of them.
Single-threaded selling simply won’t cut it in today’s sales world. If you want to successfully grow and retain accounts, you need the strategic, cross-functional approach facilitated by account planning.
In this webinar replay, we explained what modern account planning involves and why you need it to increase sales efficiency, better understand your customers, and close bigger deals faster.
Account Planning: Why You
Can’t Afford Not To
ON DEMAND REPLAY
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What You'll Learn
Meet The Speakers
Director of Marketing
VP of Sales
VP of Inside Sales
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