Closing the Gap Between B2B and B2C Sales Experiences

Let's put it on the table: The B2B sales process isn't aligned with buyers' expectations anymore. 

We expect an intuitive, transparent, personalized, and engaging experience whenever we buy something—just like in B2C sales.

Now that virtual is the new norm, sales decision-makers need to find new ways and solutions to put the prospects at the center of the experience while showing the product value quickly and efficiently. 

In this replay of our conversation with sales leaders from Zoominfo, CloudShare, Seismic, Walnut, and Sendoso, gain invaluable insight on how they suggest incorporating B2C digital experiences into B2B sales processes.

Your contact information, including email, may be shared with the sponsors of this event for the purpose of following up on your interests.

What You'll Learn

  • Why storytelling can change the game even in technical sales
  • How hands-on experimentation with the product can win over prospects
  • What it means to deliver customer-centric sales experiences
  • How to leverage offline experiences to personalize the customer journey
  • How to shorten the path from data to engagement

Meet The Speakers

Lou Wolf

Kris Rudeegraap

Brian Cotter

Adir Ben-Yehuda

Ido Niv-Ron

VP Sales




SVP, Global Sales Engineering


VP Sales & Founding Member




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