You’ve spent weeks reaching out to your highest-value prospects. What management likes to call your “A-list”. Countless emails, social touches, and ringless voicemails - all painstakingly relevant & personalized.
To your delight, you finally get a bite. One of your most valuable prospects agrees to take a meeting. Huzzah!
Once your initial buzz of excitement wears off, the panic sets in. How do you build rapport, effectively uncover pain-points, drive impactful value, and book a second meeting, all within 30-minutes?