A Sales Leader’s Guide to a Killer SKO


A Sales Kickoff is a massive commitment of time, energy, and resources. But too often, SKOs give a temporary boost to morale and little else.

The success of an SKO comes down to preparation. If you come prepared with data-driven insights, a clean CRM, excellent reporting, and a well-crafted agenda, you won’t just improve morale—you’ll lay the foundation for massive revenue growth and a demonstrable ROI.

In this replay, we were joined by these experts to workshop an SKO “do’s and don’ts” list for your keeping.

You'll learn:

  • How (and why you need!) to get a clean CRM before your SKO
  • What data and reporting you need in place pre-SKO
  • Examples of activities and agendas from SKOs that drive revenue

Your contact information, including email, may be shared with the sponsors of this event for the purpose of following up on your interests.

Meet the Speakers


The SD Lab

CEO and Founder




Event Sponsor

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