3 Key Pillars to a Winning Sales Team: How to Utilize Win-Loss Analysis

3 Key Pillars to a Winning Sales Team: How to Utilize Win-Loss Analysis

Bad news: you may have noticed that your win rates have started to decline, sales cycles are getting longer, and pipeline is shrinking. (the last couple of months have been a doozy)

Good news: win-loss analysis can help.

We’ve asked a few experts to join and unpack how these insights will help you build pipeline by targeting the right prospects, communicate real value during the sales process, and boost the confidence of your sales reps.

Guests:

Michael Tuso – Co-founder and CEO at Callypso

Katie Harkins – VP of Sales at UserTesting

Rhett Nelson – Sales Director at Clozd

You’ll Learn:

  • How to target the right profiles and how to talk to them
  • Prove value during the sales process (losses are often contributed to “budget” or “pricing” where that really translates to reps not selling the products value properly)
  • Enable sales confidence (get to know— for sure— that losses are not anything the rep is doing and instill the confidence to win more)

Watch it here

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